Project Scope (excerpt)
- Landing page for free eBook with Mailchimp / direct download.
- Site sections: Thrive Series (4 eBooks), Yoga TTC pages (batch + seat tracking), E-modules (secure delivery), Books (8 total), Resource Library, Blog (50+ posts), E-commerce with payments.
- SEO, Mailchimp workflows, responsive visual design in blue / gold / saffron palette.
Key Challenges
- Fast time-to-live for the landing page and Mailchimp integration.
- Secure delivery for paid course assets (private links or gated downloads).
- Seat/availability tracking & batch redirects for Yoga TTC.
- Seamless e-commerce with Indian payments (Razorpay / UPI) plus global options (Stripe / PayPal).
Why CnEL India is the best team for this project
CnEL India brings the exact blend of technical capability, content-first UX, and delivery experience required for an education & publishing ecosystem:
- Publishing & conversion-first design: We design landing pages and funnels proven to convert — clear hero, social proof, single CTA, Mailchimp-ready forms and instant delivery mechanisms.
- Experience with learning products: We structure multi-book series, course pages, and module deliveries so learners find, buy and complete content with minimal friction.
- Payment & compliance: Deep experience integrating Razorpay / UPI for India + Stripe / PayPal for international customers, including receipts and tax-friendly confirmations.
- Scalable content architecture: From 50+ blogs to future product pages, we implement a CMS structure (WordPress + CPTs/tabbed templates) that makes authoring and growth simple.
- Secure content delivery: Private YouTube links, signed cloud URLs or LMS gating — we implement the model you prefer with secure delivery & license checks.
- Live inventory / batch management: Custom seat counters with automatic redirects for full batches (example: when “10 seats” → redirect to next available batch), language filters (Hindi / English), and low-stock alerts.
- SEO + growth ops: On-page SEO, schema for books/courses, sitemap generation, and Mailchimp automation for free resource flows + nurture sequences.
- User-first aesthetics: Calm yogic palette (blue/gold/saffron), accessible typography, and mobile-first responsiveness.
- Project delivery & post-launch support: Clear milestones (landing page live first), QA, analytics setup, and 30/60/90-day optimization sprints.
Proposed immediate deliverables (Landing Page Sprint)
- Live landing page for Why People Fail to Change with provided cover, bullets, and Mailchimp form integration (Mailchimp form action set to the client’s list).
- Instant download (or Mailchimp-delivery) for the PDF.
- Analytics + event tracking (downloads, signups, CTRs).
- Responsive QA and accessibility checks.
How we’ll handle complex features (overview)
Yoga TTC batches & seat tracking: Implement custom post type for batches with seat count meta. Frontend displays “X spots left”; when seat count reaches 0 the batch page auto-redirects to the next available batch. Language filter exposes Hindi/English schedules. Admin UI to manage enrollments.
E-Modules delivery: Protect assets via signed cloud links or private YouTube + tokenized access. Purchase triggers delivery email with one-time access link and order confirmation.
Books & commerce: Each book gets product pages, preview/sample option, and “Buy Now” for print/digital. Payment integrations include Razorpay, UPI, Stripe and PayPal with post-purchase receipts and order fulfilment emails.
Client testimonial
“CnEL India’s team delivered beyond expectations — they launched our landing page in record time with flawless Mailchimp integration and a clean, calm design that reflects our brand. The team understood the learning product workflow and implemented seat tracking and secure course delivery exactly as requested. Communication was proactive and timelines were respected. Highly recommended.”