Client Objective

The client required a robust automation solution to send personalized messages at scale by reading data directly from a Google Sheet. Each row contained a recipient’s Name, Number, and Message, which needed to be dynamically inserted into a chat interface (such as WhatsApp Web) and sent automatically.

A key requirement was that the automation must work exclusively in Google Chrome, using browser-based UI interactions, and process messages sequentially to avoid rate limits or delivery errors.

Project Scope

• Integration with Google Sheets to securely fetch and read row-wise data
• Desktop automation using Power Automate to control Google Chrome
• Automated browser actions: opening Chrome, navigating to chat interface, clicking UI elements, pasting data, and sending messages
• Sequential processing of each row to ensure stability and compliance
• High reliability with minimal manual intervention

Challenges

• Ensuring seamless integration between Google Sheets and Power Automate
• Handling dynamic web elements within WhatsApp Web on Chrome
• Preventing message duplication, skips, or rate-limit issues
• Building a Chrome-specific solution (not Edge or Firefox)

Why CnEL India Was the Right Choice

CnEL India stood out due to its deep expertise in Power Automate desktop flows, browser automation, and real-world business process optimization. Instead of relying on generic connectors or unstable shortcuts, the team engineered a carefully structured automation that mirrors human interaction in Google Chrome—ensuring reliability and accuracy.

• Chrome-First Automation: Explicit configuration and testing ensured flawless execution only in Google Chrome, as required.
• Sequential Processing Logic: Each row was handled one-by-one, eliminating rate-limit risks and reducing failures.
• Smart UI Handling: Robust selectors, wait conditions, and error handling ensured stability even with dynamic web elements.
• Scalable & Maintainable Design: The flow was built so future columns, messages, or logic could be added easily.

Solution Delivered

CnEL India delivered a fully functional Power Automate Desktop flow that:

• Reads recipient data directly from Google Sheets
• Launches Google Chrome and navigates to the chat platform
• Initiates chats using the provided phone numbers
• Sends personalized messages dynamically for each recipient
• Processes records sequentially with built-in safeguards

The solution significantly reduced manual effort, improved message accuracy, and enabled the client to scale outreach without increasing operational overhead.

Client Review

“CnEL India delivered exactly what we needed—an automation that actually works in the real world. The Chrome-based Power Automate flow is stable, accurate, and incredibly well thought out. Their understanding of desktop automation and attention to detail exceeded our expectations. Highly recommended for complex automation projects.”

Conclusion

This project highlights CnEL India’s ability to transform complex, manual workflows into reliable, scalable automation solutions. By combining technical expertise with a deep understanding of business requirements, CnEL India once again proved why it is the preferred partner for advanced Power Automate and browser automation projects.